FROM THE DESK OF ANNA SCHMIDT
RE: WHO WE ARE AND WHAT WE DO
Dear friends and confidants,
the idea behind ART OF HEALTHY SKIN is simple. We want to introduce incredible brands with their own story and offer effective yet kind to skin products created for demanding woman, who wants to feel and look her best.
My team’s most important goal is to execute on a vision, which we hope can transform the way we consume beauty. The options available in the beauty universe are overwhelming and attentively curated selection of products from a trusted source is what we were missing. Last summer we began to build the beauty destination that we always wanted. While I and my collegues know what works and doesn’t work for our own complexion, we had to determine and curate products suitable for all skin types. This is how we started to collaborate with makeup artists, hair stylists, beauty editors, dermatologists and aestheticians. The support we recieve is amazing and we try to share it with our customers in EDITORIAL, our online blog dedicated to healthy and conscious approach to skincare and beauty.
We take plenty of time, months, of careful testing and evaluating against the standards we set for ART FOR HEALTHY SKIN to curate products that appear in our shop. Out of the millions of skin care products available in the world, we select most tender, safe and highly effective products for your own cosmetic wardrobe.
Its not about luxury shopping, trendy brands or polished AD campaigns. No hype. ART OF HEALTHY SKIN is about great products, passionate people behind the brands we introduce, dedicated and talented professionals sharing their knowledge and experience.
With us by your side you will soon be an expert in good skin. You will know the difference between a toner and a essence, an emulsion and an oil, and in which order they should be applied. You will know when to mask and when to exfoliate. You will understand why it’s important to cleanse everyday and apply sunscreen during whole year no matter where you reside. Everyday will be a good skin day, and for those rare moments when not, we will have an answer too.